Tangent Advisory is a leadership advisory practice supporting founders and executives at pivotal moments of growth.
The scope of this project was a 2-Day Brand Intensive, focused on clarifying the brand’s positioning, voice, and visual direction, followed by the creation of a streamlined website designed to feel warm, professional, and deeply intentional. The goal was to reflect Tara’s ability to blend mindset clarity with strategic structure, creating a brand that feels grounded, sophisticated, and accessible while speaking directly to leaders who value both growth and balance.